Hehe, thanks @Bas_van_Leeuwen.
We recently launched: https://spotschiphol.nl/en/free-coffee - where we invite our community members to invite their colleagues. If he/she registers, both persons will receive a coffee voucher.
Because the community I’m managing is a community for everyone who works in the Schiphol area, we thought this would be a good idea for a couple of reasons: it’s highly measurable, it helps local restaurants (which are also part of the Schiphol community) and it is in line with our community goal: connect people (whether online or over coffee).
In three weeks, 123 invites were sent and 42 people registered. This led to 84 coffee vouchers out of which 20 were redeemed so far.
Each coffee costs us €1,50 so a new member will “cost us” anything between €0,00 - €3,00, depending on if the vouchers get redeemed or not.
Hey! This was my first post!