New week means a new book chapter.
This one tackles the concept of what we want members to learn.
Most of the value we get from communities is by getting members to learn, not participate.
Members might learn how to use products better, solve their problems, or new ideas about our industry/sectors. They might also learn the social norms - what do people like them do?
I’m looking for some examples for the @ALLIES book.
What do you want your members to learn? How have you gone about getting them to learn? What have you learned from this process?
Very open to any thoughts here.