The Science Behind Growing A Thriving Online Community

(Richard Millington) #1

Originally published at:
There is a lot of superstition behind community growth. This superstition often leads to the doomed big bang approach or the equally unsuccessfully big promotional push (competitions, challenges, giveaways) to save struggling communities. If you understand the science behind community growth, you will know why both efforts are always doomed to fail. Better yet, you will know how to check your community is growing at the right speed and increase your growth rate. By the end of this post, you should be able to change your approach to increase the speed of growth (and dazzle your boss with your scientific…

(Ed Fry) #2

I enjoyed this post.

Here’s a chart of our numbers of unique weekly contributors at, including our compounding mid-2016 goal.

There’s gentle up-and-to-the-right growth, with spikes in September (around our partner INBOUND event with 10k+ attendees). Also, major growth in early 2016 as we implemented a new outreach process and data-driven community strategy.

I’d love to see other members numbers too!

(Alessio Fattorini) #3

Wow, it looks so interesting! Thanks for sharing