The Scene And The Space

(Richard Millington) #1

Originally published at:

Understand the people ‘in the scene’ most want to be seen.

They show up to most events, they participate in every discussion, they proactively go out and do things that might raise their profiles. Their goal is to get the maximum amount of attention from others in the scene.

But don’t confuse the scene with the space.

The space is everyone interested or working in that sector. They care far less about their reputation and far more about immediate improvement. That improvement might be immediate ideas they can use to save time, money, or effort. They care about the immediate,…

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