Originally published at: https://www.feverbee.com/multiplegoals/
Let’s imagine you agree with your boss your community can support multiple goals.
Each goal has 2 to 3 objectives. Each objective requires a strategy. Each strategy takes 1 to 3 tactics to properly execute.
One community manager working alone can probably achieve a decent goal and execute 5 to 6 tactics. But when that becomes multiple goals, 9 objectives, 9 strategies, and 27+ tactics etc...you’re condemned to failure before you begin.