So, what are you working on? Part 1

(Sarah Hawk) #1

One of the things that I always find valuable when joining a new community is getting an idea of what other people do. It helps me to make connections and to find the right people to bounce ideas around with.

I like hearing what other people do over the course of their day. What challenges they face and what keeps them up at night.

So what specifically are you working on at the moment? Are you building a community or managing an existing one? Do you work for a brand, or do you freelance? Is there a problem that you’re here hoping to solve?

Welcome or introduction topics
(Richard Millington) #2

I guess it has been a year or two since we last did this.

I’m working on 4 to 5 things at the moment.

  1. Recruitment. We’ve got a few positions available.
  2. Event organising. We’ve got coming up.
  3. New training modules. Working on developing some more advanced material to more specific fields here.
  4. Writing the book. Working on a second book on the psychology side of communities.

The 3rd, new training modules, is probably going to be the most time-consuming from here until Christmas.

(Bo McGuffee) #4

What am I working on? Currently I’m a moderator, and I’m in the process of building the skills and knowledge base necessary to enter into a Community Management position.

(Sarah Hawk) #5

That’s cool - welcome! Are you hoping to work your way up to managing the community that you’re currently working in, or moving out as a community professional and looking for something else? What is your background?

(DavidDiGiovanni) #6

I actually just started a new community project. It’s my first foray into full-on community management and I’m hoping it can be a great case study that I can use to land community jobs in the future.

The community is for Tim Ferriss fans and I used Telescope to build the site -

The struggle right now is acquiring members. My main strategy is to follow the mentions on Twitter for Tim Ferriss and engage the people that appear to be his fans. I’m doing this from a branded twitter account - We’ve gained a few followers and actually had someone from Twitter sign-up today and post a comment, which was exciting.

My other idea was to start holding Google Hangouts to discuss Tim’s podcast. So once he releases another podcast I’ll be organizing that.

Obviously, it’d be great if Tim Ferriss promoted the community, but I’m not banking on that and I’m not planning on contacting him until I have consistent activity in the community. That being said, he has followed the fan club Twitter account, so he knows we exist. Any suggestions or feedback would be greatly appreciated!

(Richard Millington) #7

Yeah, let’s be more specific than that. Who are you and what specifically are you doing to achieve that?

(Sarah Hawk) #8

Welcome David.

I’m curious about your concept and how you decided on it. Did you do any potential audience research before launching, or is this something that you’re personally interested in so figure you’ll give it a go?

Google Hangouts are a good idea. You need to work really hard now on forming relationships with a group of founding members. Those will be the people that create your engagement while you work on pulling in new members.

This article should give you some practical advice: A Model For Getting People To Join and Participate In Your Online Community

(David Kaleky) #10

If you want to get more Tim Ferriss followers to your twitter account you can follow followers, then 8%-10% will follow you back. It is a clean 100% legitimate and steady process, which can be fully automated. Since there are over 1m followers, you have a lot to work with. Try to do it manually. Follow 50 -100 users and see what happens.

(Sarah Hawk) #11

I think the primary goal here is to find community members, rather than Twitter followers and that process is a very different one.

(DavidDiGiovanni) #12

So I’m trying to gain some experience in the Community Management field. I think there is a big opportunity for content creators and brands to create communities for their audiences. So my goal is to create a case study that demonstrates this as well as my abilities.

If you’re interested in how I chose Tim Ferriss, you can read all about it here -

I’m definitely still in the validation stage. Based on my research, I think there is a good chance that Tim’s fans want community and I couldn’t think of a better way to validate this assumption then to actually create the community. If it doesn’t work out, then I’m really not out too much and I can just try again with a different content creator or brand.

Thanks for the two links, will definitely check those out. I’m hoping the hangouts will lure a couple fans and give me a chance to connect with them face-to-face. Worst case, I know I have one person that will join the hangout so we will at least create some content that we can post to the community.

Thanks Hawk!

(DavidDiGiovanni) #13

That’s exactly what I’m doing right now. I’m also doing a little more then that. I’m keeping tabs on the conversations that are happening around Tim on Twitter and jumping in when appropriate. Thanks for the 8-10% number, as that seems about what I’m getting at this point and makes me feel a little better :smile:

(David Kaleky) #14

I am fully aware of this Hawk… to build a community. Since he was using twitter, this was only one tool that will bring people, to help build it. Once it is automated, then you go to the next task to build community.

(Sarah Hawk) #15

All good. :smile: Here at FeverBee we specialise in the science behind community so I’m hoping to keep the focus as much away from social media as possible. It has its place in the process for sure, but it’s also somewhere that is discussed on a lot of other forums.

(Richard Millington) #16

Hey David,

Just reading this. This might sound a little more negative than I inteind, but a few big questions spring to mind here.

  1. What are your personal goals? Why are you building a community? Is it to make money? Achieve fame? Get Tim’s attention etc?

  2. What do you think of the existing tim ferriss communities out there? - etc…

  3. How involved is Tim in the process?

  4. What stops Tim launching his own community at any moment and ending yours?

(DavidDiGiovanni) #17

No worries Richard. Thanks for the Q’s.

  1. I’m trying to gain experience as a Community Manager and create a case study that I can use to sell myself to clients. I’m particularly interested in creating communities for content creators.

  2. Wow, don’t know how I missed that particular community. All I could find was a dead facebook group and a dead forum for the 4-Hour body. Do you know of any others besides the one you listed?
    Regarding the community you listed, it’s pretty much what I’m trying to emulate, but for a different segment of Tim’s audience. That community is specifically dedicated to the “4-Hour Body”, which is Tim’s book about health and fitness. The community I started is for Tim’s podcast listeners and fans.

I’d be interested to hear Tim’s thoughts on that community. I know he hates people that use the “4 Hour” trademark without his permission.

  1. Tim is not involved in the process. He has followed our Twitter account so far and that’s it.

  2. Nothing. But I’m really not worried about that. I can’t imagine creating a community where that would not be a risk unless I had the top-brand or person on-board. The fact that I don’t have a brand to partner with is my problem and creating a community from scratch was my solution. Open to any criticisms of that solution and better ideas on how I can establish myself as a community professional.

(Richard Millington) #18

Feel completely free to ignore this advice, but I’d recommend against doing this.

For a few reasons above, but also because I’d be very surprised if Tim’s podcasts fans weren’t the people who also bought his book. I think he used his podcasting audience to launch the book.

What other interests do you have? It’s risky to build a community around a person. I’d be far more interested in picking a niche related topic that Tim covers and creating a community around that. Perhaps find one podcast that covers a specific field and aim to become ‘the’ community for that space.

(DavidDiGiovanni) #19

I appreciate your comments Richard, lots to think about here.

His podcast actually only came out a little over a year ago. is dedicated to one of his books that came out 4-5 years ago.

If Tim stops putting out content or decides to create his own community, then the project is over. There are a couple factors that I believe mitigate the risk:

  1. Tim does so many different things with a very small team. It’s highly unlikely he will create his own community, although I could seem him endorsing a fan-created community that is done right.

  2. Tim creates tons of content and is incredibly consistent. He shows no signs of stopping and has expressed how important the podcast is to him.

So this is the thinking that went into this project regarding risk. The bottom line is that we are Tim Ferriss fans. We want this community to exist and it coincides with a business goal. If the project ends, then we’ll see it as a learning experience and move on.

(Nick Emmett) #20

I’m currently managing the customer community for It’s the first time I’ve managed a customer facing community, having managed an internal community previously for a UK insurance company.

We’ve been live for roughly 6 months and our aim is to help our customers be succesful, so it’s about connecting customers with other customers as well as with “experts” from within our company.

My day’s often involve more traditional Customer Success type activity, and talking to customers about their issues and how I can help them be succesfull, but there are clear tie ins for me between this and my role as Community Manager.

We’re currently on the Salesforce platform which, as has been discussed already elsewhere on these forums, requires a fair amount of customization and a continuous struggle is getting resource from our development team to make the changes I want/need. As such I’ve recently been tasked with looking into the possibility of moving platforms.

I’m here because I love Communities. There’s such a wide range of people in here with varying experiences and knowledge that I’d be crazy not to be coming here really. No real problem for me to solve right now - just to soak up as much as I can from everyone here.

(Bo McGuffee) #21

Thank you for asking, Rich and Hawk. Sorry for the delayed response. The last couple of days have been a bit dizzying. It turns out that I may have a possibility emerging. Unfortunately, I don’t think it best to discuss this potential opportunity in public at this time.

Regarding my background: I’m an ordained pastor, who has worked in the past with congregational redevelopment and new church development. For the last eight years, I’ve been an online moderator. My interest in professionally managing an online community began about 5 years ago. At that time, I started looking into online resources regarding the field. I have also been observing the online spiritual communities I’m a part of, with a specific focus on what seems to be working (or not). I plan to take community management courses in the near future.

What I’m working on: At this moment, my primary question is “how do I tie tasks to KPI’s in a precise way?” So, for example, “this” task will move “this” needle and “that” task will move “that” needle. If the needle moves, keep doing it. If not, change tasks. I admit I’m not used to thinking in this way.

What has worked for me in the past as a redevelopment pastor is a more generalized approach. Work with a group of people to identify what it is they want to accomplish, and facilitate an environment that makes it possible for them to engage this together. While it seems to work well for numbers and building a healthy community, it’s not as easily pre-scripted as a plan. So, I’m currently wrestling with tying all that together. If anyone has any recommendations for resources to help with that, I would love to know about them.

Regarding my hopes (ignoring the current possibility): I’m interested in entering a community management position either inside or outside my current company. Leaving my current location is not an option, so I would need something local or a remote position. Eventually, I would like to build and manage an online (and offline?) spiritual community that promotes a radical and/or revisionist theological perspective.

(Richard Millington) #22

Hey Nick, what kind of platforms are you looking at? Perhaps we can help?