Reviews And Valuable Behaviors

(Richard Millington) #1

The simplest behaviors are often the most effective.

Getting members to write reviews, for example, consistently ranks as one of the highest-impact tasks a member can undertake.

One study shows why:

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(Kenneth F) #2

I agree that getting members to write reviews provides high-impact results! I also think what is equally important is that the community be structured so as to allow visitors the opportunity to easily search recent posts by the reviewer (so as to understand the context to a review). If the reviews are one-offs, then there is less credibility.