Online Communities vs Social Networks


(Noah Gold) #1

How do you define the difference between an online community and a social network?

Is it an attitude difference? Different tone? The ability to follow someone?

Is there a way to combine the two?


(rhogroupee) #2

I wrote a blog post on this subject a while back: https://www.socialstrata.com/blog/5-key-differences-between-social-networks-and-communities

I subscribe to the “both, please” approach, typically.


(Sarah Hawk) #3

Rosemary’s post is excellent.
Suzi also wrote one along the same lines recently.

In short, a community allows people to connect amongst each other (many to many). A social network allows them to connect with a brand (one to many).

Both serve very different purposes and are valuable in their own right. Communities are a lot more work to sustain.