Like any skill, you get to 80% of professional quality quickly. Beyond that, it gets harder. Each extra hour of practice yields diminishing returns.
This presents a choice. Do we want to spend our time getting incrementally better at managing members in a community or quickly equip ourselves with new skills?
My belief today is simple, stop trying to master old skills and learn new ones.
You can learn the key principles of building knowledge systems, audience profiling, advanced email marketing, staying legal, SEO, driving engagement with social ads and a lot more very quickly.
This is what we’re going to do at SPRINT London 2016.
We’re going to give you the most valuable skills from the disciplines that can most help us right now.
If you want more talks on moderation, how to create a community strategy, and creating advocates, this isn’t for you. We’ve covered these to death already. If you want to equip yourself with a range of vital skills from other disciplines, you and your team should attend.
Sign up before Jan 23 for advanced-rate tickets (£230).