How To Calculate The ROI Of Your Company’s Online Community

(Richard Millington) #1

Originally published at:

We’re nervous, excited, and proud to launch this free resource today.

This is a 40k+ word guide to help you:

  • Understand the value your community creates.
  • Guide you through the process of creating and calculating that value.
  • Identify the specific steps to measure that value.
  • Communicate that value to your stakeholders.

Establishing and proving value is the most pressing challenge we have to tackle every single day.

This guide will hopefully equip you with some tools and techniques to face down that challenge. Not every method will work for you. But you should be able to make real progress in…

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(Frank Field) #2

Just heard your ROI efforts referred to on My Community Manager Hangout today:

You got kudos from Charlotte Kubler from Lithium.