Originally published at: https://www.feverbee.com/improvingcommunities/
Did you use the wrong tactics or were the tactics badly executed?
Are you measuring the metrics that matter to you or to metrics you heard someone else was measuring?
Are you just looking to impress your boss or are you sincerely looking for ways to improve your community?
When we do use data in online communities, we use it badly. There are 7 simple rules that might help: