The big one is we added our 10,000th member to one of our customer communities! I’m so lucky I get to hang out with that tribe for a living. What a bunch of lovable weirdos.
I also spoke at my first non-DigitalMarketer conference (CMX West) about our Lurkers Week case study, and I’m scheduled to do several presentations on community at our Traffic & Conversion Summit next year. I’m proud that my employer and community industry leaders think I have a little something to offer to the conversation. It’s weird and awesome.
There were a lot of successful community strategies (among all the unsuccessful ones) including Engage It Forward (where community members can give away free services - it’s now a monthly event), created a glossary, and change our community rules to behavior guidelines.
I wrote two chapters of the Digital Marketing For Dummies book… that was an interesting process. Can’t wait to see it in print, even though the editors removed some beautiful puns.
It’s been a hell of a year, and so fun to read about all of your collective successes! Bring on 2017!!